ViCREA's &honey series is the most popular honey-based cosmetic brand in Japan. Scented with honey and peony, this Deep Moisture Shampoo is perfect for people who want to add extra moisture and silkiness to their hair.

&honey Deep Moisture Shampoo has been formulated with a fusion of an organic and unique blend of 50% manuka honey, 30% acacia honey, and 20% raw honey. Additionally, 100% Moroccan argan oil, another highly moisturizing property has been formulated into this shampoo.

It contains three types of honey exclusively used for the &honey Silky series.

The natural foam of shea and honey washes off impurities without removing the moisture inside your hair.

More than 90% of all ingredients comprise moisture essences.

It does not include sulfate, mineral oils, paraben, and no cruelty is involved in its production.

Users can expect their hair to moisturize from the inside with a silky smooth finish.

It has the pleasant aroma of honey with an accent of Italian bergamot orange.

With the concept of a "Moisturizing Organic Beauty Care", &honey will rehydrate and moisturize your hair with its premium organic honey and Moroccan argan oil formula.

The "Golden Ratio" Honey Blend

The formula uses a specific mix of three types of honey to balance hydration and repair:

• 50% Manuka Honey (from New Zealand): Known for its antibacterial and healing properties.
• 30% Acacia Honey (from Hungary): Provides deep, immediate hydration.
• 20% Raw Honey (from Japan): Adds shine and softness.

Key Active Ingredients

• 100% Organic Moroccan Argan Oil: Certified organic oil that provides deep nourishment without being heavy.
• Royal Jelly Extract & Propolis Extract: Natural "superfoods" that repair damage and protect the hair cuticle.
• Hydrolyzed Silk & Keratin: Restores structural integrity to the hair, making it feel thicker and smoother.
• Hyaluronic Acid: Locks in moisture to the scalp and hair shafts.
• Shea Butter Glycereth-8 Esters: A gentle, water-soluble form of shea butter that cleanses while leaving a moisturizing film.

Full Ingredient List

Formulation for the 440ml Pump Bottle

Water, Lauramidopropyl Betaine, Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methylaminopropionate, Glycerin, Cocamide DEA, Shea Butter Glycereth-8 Esters, TEA-Cocoyl Glutamate, Fragrance, Polyquaternium-10, Sodium Benzoate, Myristyl Betaine, Phenoxyethanol, Citric Acid, Disodium EDTA, Polyquaternium-47, Menthol, Caramel, Honey, Arginine, Panthenol, Argania Spinosa Kernel Oil, Butylene Glycol, Gluconobacter/Honey Ferment Filtrate, Acacia Senegal Gum, Honey Extract, Coco-Glucoside, Hydrolyzed Honey Protein, Royal Jelly Extract, Paeonia Officinalis Flower Extract, Propolis Extract, Hydrolyzed Silk, Hydroxypropyltrimonium Hyaluronate, Potassium Sorbate, Magnesium Nitrate, Magnesium Chloride, Methylchloroisothiazolinone, Methylisothiazolinone.

Product Breakdown

• Scent: Bulgarian Peony Honey (a soft, elegant floral that isn't overly sugary).
• Cleanliness: Free from sulfates (SLS/SLES), parabens, mineral oils, and synthetic colorants.
• Best For: Dry, brittle, or high-porosity hair. It’s particularly popular for people with frizzy or "poofy" hair because of its weight and hydration

In the shower, thoroughly wet your hair and scalp, and apply a generous amount of the shampoo into your hair.

Gently massage the shampoo all over your hair and scalp, allowing the product to reach a foaming state and completely cleanse your hair. Repeat this process twice.

Make sure to fully rinse the shampoo out after you are finished washing your hair.